2-1.3.2 Women Users:
W o m e n are another significant group with specific
needs.
In general the number of women service personnel on an
installation is small.
A successful club is attractive to women members
a n d guests, s i n c e i t s r e v e n u e i s s i g n i f i c a n t l y a f f e c t e d b y t h e e x t e n t t o
w h i c h male members feel inclined to take their wives or dates to club
T h e same generation gap also applies here, for the rock band
activities.
a n d the swinging informal bar atmosphere appropriate to the junior
m e m b e r ' s date may not appeal to the senior member's wife.
2-1.3.3 Other Users:
C i v i l i a n employees, whose number at a large base
m a y be considerable, a r e also a special group to whom to appeal, and their
a g e level will also affect their demands.
Children are not a significant
u s e r group, f o r t h e c l u b b y a n d l a r g e i s a n a d u l t - o r i e n t e d f a c i l i t y . A t
the other end of the scale, retired officers
a n d their dependents form a
W h e r e this is so, provision for
s i g n i f i c a n t user group in some locations.
t h e handicapped wiII be of special concern.
T h e split in tastes between
t h e young members and retired service members is even greater than that
b e t w e e n junior and senior active service members.
2-5
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